The project “Peer-Sharing” focuses on innovative online-platforms, which act as an intermediary for peer-to-peer (consumer to consumer) lending, buying or swapping of products or services. At this point peer-to-peer sharing is a niche phenomena, but its dynamic development has been considerable. So far its social-ecological potential has been neglected by research. Here the project ties in. Its goal is to study the ecological effects of peer-to-peer sharing as well as the motivation and barriers of consumers to join. Also it examines the factors which determine the stability and diffusion of peer-to-peer sharing. In living labs and together with four peer-to-peer sharing platforms Airbnb, Kleiderkreisel, Drivy und flinc) the following research is being conducted: business model- and governance analysis, empirical research of consumer behavior, life cycle assessment and capability evaluation. Further more the project cooperates with Ouishare, an international sharing-network and Utopia, an online community for sustainable consumption to establish a thorough exchange with suppliers and users. Events with discussion panels will activate other stakeholders for this topic, especially policy makers and the civil society.
Peer-to-Peer Sharing - Internetgestützte Geschäftsmodelle für gemeinschaftlichen Konsum als Beitrag zum nachhaltigen Wirtschaften
2015 - 2018
Bundesministerium für Bildung und Forschung (BMBF), Förderprogramm: Sozial-ökologische Forschung (SÖF)
IZT works on inter- and transdisciplinary futures studies, sustainability design and technology assessment. It also investigates early identification of opportunities and risks, with a focus on transformation, participation and stakeholder integration.