Like modern societies themselves, the audiences for futures research are incredibly diverse. The research audience is a constitutive element of futures studies, and often figures explicitly in a project’s focus. Indeed, effective futures research takes into account the constitution and interests of its audience. Doing so requires a precise analysis of the specific context and characteristics of the audience and a consideration of the ways those aspects can change over the course of a project.
Göll, Edgar; Gerhold, Lars; Holtmannspötter, Dirk; Neuhaus, Christian; Schüll, Elmar; Schulz-Montag, Beate; Steinmüller, Karlheinz; Zweck, Axel